Casino: Population size in 2011: 10,558 People: Born in Australia (%) 95.31%: Born Overseas - Top 5 (%) 1. United Kingdom Channel Islands and Isle of Man (1.59%) 2. In 2011 there were 10558 people living in Casino. 48.2% are male and 51.8% are female.Casino has a population of 937 indigenous people.

Going to a casino means more than just putting cash into a slot machine or playing some table games. The modern casino has high quality restaurants, fun nightclubs, and even concerts for people to enjoy. This gives the casino demographics an interesting twist that other industries don’t usually have.

The demographic profile of a casino visitor is very similar to the profile of the average American in the US population.

It is a misconception to say that the poorest households typically visit casinos the most. Although this may be true in from a localized standpoint at some casinos, the average household income of a casino visitor is above $35k, but below $100k per year.

Here Is The Typical Casino Visitor

• 78% of casino visitors who go to gamble are generally optimistic about their personal financial situation.
• 57% of gambling casino visitors have saved more money this year when compared to the year before. Only 44% of non-gambling casino visitors can say the same thing.
• 1 in 5 casino gamblers say that they are approached for their opinion about how people should invest their money.
• 37% of all casino visitors say that they speak to friends or relatives when they have questions about financial matters.
• 3 out of 4 gamblers who have not yet retired have plans in place to set aside enough money to meet their retirement goals. 2 out of 5 non-gamblers don’t have any retirement plans in place.
• Men are slightly more likely to find themselves visiting a casino when compared to women.
• If gamblers do find themselves with an income of less than $35k, then they are more likely to have a gambling addiction when compared to other income groups.

Is the sub-20% of people who are living in poverty in the US going to outspend those not in poverty at a casino? Very doubtful. Someone with $100k in income can spend 3x more gambling and still be reasonably secure financially. The problem is that when people who are poor gamble, they are gambling a larger percentage of their income on a game instead of things they may need. This is why the perception exists that gambling hurts the poor the most. Yet despite this, non-gambling revenues exceed gambling revenues in Las Vegas.

How Connected Are Casino Visitors?

• 51% of gamblers who visit a casino say that they stay in-touch with people through email on a regular basis.
• Gamblers [78%] are more likely than non-gamblers [72%] to be homeowners.
• More than 50 million people visit a casino in the average year. Each person makes an average of 7 trips per year, with many using electronic games as their primary source of entertainment.
• People in the 36-50 age demographic are more likely to play slot machine games than any other age demographic. They’re also the most likely to be married and enjoy playing bingo-style games.
• Younger gamblers prefer to play traditional or electronic versions of blackjack.
• People who go to a casino to play craps are the most likely to also gamble online.

Just because electronics and the internet make gambling easier than ever to accomplish, this doesn’t mean that people are actually taking advantage of these mediums. Although casinos are seeing a rise in younger players embracing slot-style machines with electronic versions of roulette, craps, and blackjack available, there is still a preference for table games – especially for players who enjoy poker. Casino visitors are connected, but they don’t necessarily use those connections to actually gamble.

The Values of Casino Visitors

• 58% of gamblers say that they view their work as a career. 51% of non-gamblers say that they view their work as just a job.
• Half of all casino visitors who gamble say that they view owning their own business as their ideal work situation.
• 44% of gamblers say that their definition of personal success includes being a good spouse and/or parent.
• Gamblers are less likely to place an emphasis on what God thinks of them when compared to non-gamblers in every demographic.
• Although both gamblers and non-gamblers [4% each] volunteer at equal rates, it is the gamblers who are more likely to donate money to social issues [33%] than non-gamblers [20%].

Values are something that is subjective to the individual. When it comes to the average casino visitor, the notion of not judging a book by its cover seems very applicable. Gamblers especially are full of surprises when it comes to the values that they hold. It isn’t the poor that are in desperate need for a meal, a bath, and fresh clothes that you’ll find at your average casino. The casino demographics show that someone just like you is who you’re going to find.

LONDON--(BUSINESS WIRE)--Technavio’s latest research report on the global casino gaming market provides an analysis on the most important trends expected to impact the market outlook from 2017-2021. Technavio defines an emerging trend as a factor that has the potential to significantly impact the market and contribute to its growth or decline.

Ujjwal Doshi, a lead analyst from Technavio, specializing in research on gamingsector says, “The exponential growth in the smartphone and tablet market is further expected to influence the growth of the global online casino gaming market during the forecast period.”

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Technavio’s sample reports are free of charge and contain multiple sections of the report including the market size and forecast, drivers, challenges, trends, and more.

The top four emerging trends driving the global casino gaming market according to Technavio media and entertainment research analysts are:

• Shift in consumer gambling habits
• Changing marketing strategies
• Increasing association with hospitality sector
• Increased penetration of international credit and debit cards

Online Casino Demographics

Shift in consumer gambling habits

There has been a significant change in consumer behavior in the global casino gaming market. The increase in the popularity of gambling apps and social gambling are the major factors expected to propel the growth of the market during the forecast period. Vendors are leveraging the growth in internet using population and increasing adoption of mobile devices to develop innovative social gambling games. The number of people participating in social gambling is increasing because they are motivated to compete with friends and can interact with each other through games. Moreover, these gaming platforms offer user-friendly gameplay, and game tournaments.

In addition, the increasing adoption of the free-to-play model of social gaming across the globe is likely to drive the market growth during the forecast period. The model does not generate revenue directly as it does not charge a participation fee. Instead, it charges for virtual goods that players purchase to access the advanced features of a game or to gain an edge over their competitors.

Changing marketing strategies

An increasing number of vendors are trying to tap into the mobile and online environments to reach a larger audience, which is expected to propel market growth during the forecast period. The challenge for these marketers will be to reach their customers through mobile and social media in a personalized and non-intrusive way. As a high proportion of mobile users are millennials who try to skip advertisements, marketers will need to create content that is informative as well as entertaining.

“Among the plethora of marketing options available in the current age of internet, direct mail continues to be the most used technique of marketing, adopted by the casino gaming market” says Ujjwal.

Increasing association with hospitality sector

Casinos are a source of luxurious entertainment for people who have disposable time and income. However, casinos are the primary attraction of a city and they are popular for their games and rewards and not for the hospitality they offer. To expand their business, casino operators are looking for alternate methods to increase their customer base and attract a younger audience. One such method is an association with the hospitality sector.

Casinos are trying to integrate their businesses with major luxury hotels to increase their customer base. Casinos are placing slot machines at restaurants, bars, and other places to attract customers. This will increase the value of these places. With the addition of small casinos to major hotels, the reach of casino games is likely to increase further.

Increased penetration of international credit and debit cards

The biggest challenge of online gambling market is the legal issues with different countries. Several countries permit land-based casino gaming because it promotes tourism. However, the US and countries in the Middle East are extremely strict about online casino gaming. Online casino gaming cannot be banned completely as users can access foreign websites with a proxy server and gamble easily with an international credit or debit card.

Governments do not ban these websites permanently because they assume that individuals who engage in such activities are educated to know the consequences or are financially well off to be adversely affected by gambling losses.

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Casino Nsw Demographics

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